Film Studio

Are You Ready for TotalRecal, uh, ReKall? Marketing Coolness.

Do you remember the 1990 Ahnald film Total Recall? Back in the day, it was pretty heady stuff. Today, not so much. Because Hollywood is unable to come up with a single original thought, most of all Columbia, I mean … Read More

Thunderbolt Tech is More Than Fast Hard Drives

It’s easy to treat Thunderbolt like any other iteration of connectivity. Just like we moved from USB, to FireWire 400, to USB 2 to FireWire 800, we’ll move to Thunderbolt. But if you do let go of a bored sigh, … Read More

The Contour Camera; It’s not Another GoPro

Las Vegas, April 16,2012 – Been walking the vast exhibit floor at the National Association of Broadcasters today and am happy to report that this show is bigger than last year, and badder than ever. Stopped in at the Contour … Read More

NAB 2012: Security and Content Issues For Any Business to Worry About…

The NAB opened today in Las Vegas. As with any edition of this annual festival of geeks and broadcasters, new cameras, editing gear, and grip gear was on every aisle in the Convention Center village. Underneath the big glowing signs … Read More

NAB 2012 Preview: Why Final Cut is On the Block

Last year at this time, the professional editing world was agog at the idea that Apple would be releasing a new long-sought after version of its storied editing solution, Final Cut Pro. And introduce it they did – via a … Read More

2012 NAB Preview: How Will it Impact Our Work?

Every year, more than 150,000 people in the broadcast video industry converge on sin city to ooh and aah at the latest cameras, monitors, and broadcast goodies. For the past several years, the migration to all things digital and HD … Read More

Now, $10,000 = $500,000 in Video Production Capabilities, but What About That Storyline?

YouTube has changed the world of video. Sixty minutes of video are uploaded every minute. More than four billion videos are watched every day. 700 videos are shared via Twitter every minute. The statistics blow the previous set away every … Read More

Crisis and the Media

This is the third installment of our crisis management series. Previously, we’ve covered the basics of responding to a technical, communications, or leadership crisis. We’ve talked about positioning and establishing the right crisis response team. One of the most important … Read More

Reality TV: We’re ALL (Mini) Maniacs

As we push forward with our new pilot project, Auto Obsession, one of the elements is the gathering of a group of like-minded people. People who love their cars. People who have an obsession. So, we filled a MiniCooper Countryman … Read More

Never Miss a Chance to Shoot. Never.

The rule is: Never miss an opportunity to shoot when producing a documentary or reality piece. I broke that rule, and I am sooo sorry about it. My team is working on a documentary about the Los Angeles Fire Department. … Read More