Unlike some production firms, we shoot so often that having our own gear in-house is essential. The evolution from HD to 4K is nearly complete in our studio, except for a run and gun 4K camera. To that end, we’re … Read More
Film Studio
Going Back in Time With Apple and the Mac
Let’s turn on the way-back machine… There was a time when digital media was a new and untested environment with computers. Today, you can grab 1080p HD video with your phone, edit it in your phone, and have it broadcast … Read More
Remembering 911
As we remember the tragic events of September 11, 2001, we’d like to present you with two videos that may help bring some of the aftermath into perspective. Within hours of the attacks in New York, Pennsylvania, and Virginia, a … Read More
Time to Upgrade? An editing suite nightmare wakes up to Thunderbolt.
One of the reasons editors poo pooh changes in their editing environment is the time it takes to make the conversion to whatever the new gear might be. Imagine buying a house, spending a year getting the furniture just right, … Read More
The Power of the Sizzle
We’ve just finished producing a short sizzle reel for MySafe:LA. Cameron spoke with the presentation team that visits schools, and from their comments, worked diligently to tell the story of MySafe:LA school visits in one minute. A sizzle reel is … Read More
An editor’s world today: technology nightmare
The ability to edit video has become downright cheap in the past year. Just a few years ago, if you wanted to use an AVID nonlinear editor, you’d stroke a check for at least 30 thousand dollars. Today, you can … Read More