There is a long-held rumor that Edward Teach, also known as Blackbeard the Pirate, told his crew that the only way to die was to stand still when in battle. Keep moving, and you live. Regardless of whether the craggy old pirate really uttered those words, the truth of the matter is – stand still and others will pass you by.
Our team understands this issue, and we’re working diligently to move a number of our products and services forward. To that end, this summer will see some significant evolution in how we support our clients.
Actually, before noting what we’re going to be doing this coming quarter, let me quickly review what we’ve already done this year… We’ve completely converted our media production to a tapeless workflow. All of our media capture is now sans tape.
We’ve spent a lot of time focusing on the quality of work we produce, and the recent spat of awards and trophies for our work product is both gratifying and supports the effort. Our team is very much on the quality bandwagon. We want that to translate to better products and services for you, our clients.
We’ve also just completed a completely new hosting and server environment. We’ve created a completely new set of cabinets, server architecture, wiring, firewall, switch, etc. The immediate result will be improved performance for all of our clients. The more long-term result will be announced over the course of the coming few months.
So, on to the new stuff that is coming…
The first step will be a completely new web environment for R/com. We will launch the new site in June. It will be very simple, but will clearly communicate what we do with our client and prospect base. And, we are adding some important support services, for both web and media clients.
The second step will be the addition of a new Internet environment for our content management software. It will focus on the capabilities of the software, as well as offer training and support for our existing and new clients.
The third step will be a new revision of our content software overall. We’ll be implementing some new ideas, combining various capabilities into object-oriented presentation of “ideas” via the web. Imagine being able to automatically create families of information (PDF, video, data, etc) around an object (product) and then to present that to the viewer.
There’s more to follow, but in the short run, that’s what we’re up to. And, we invite you along for the ride.